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    2013年12月英語四級考試真題試卷(第三套)

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    Section A
    Directions: In this section, there is a passage with ten blanks.

    27、Questions 27-36 are based on the following passage.
            The mobile phone is a magic device widely used these days. Although it has been nearly 30 years since the first commercial mobile-phone network was launched, advertisers have yet to figure out how to get their ___36___ out to mobile-phone users in a big way. There are 2.2 billion cell-phone users worldwide, a ___37___ that is growing by about 25% each year. Yet spending on ads carried over cell-phone networks l’t year ___38___ to just $ 1.5 billion worldwide, a fraction of the $ 424 billion global ad market.
             But as the number of eyeballs glued to ___39___ screens multiplies, so too does the mobile phone's value as a pocket billboard (廣告的). Consumers are ___40___ using their phones for things other than voice calls, such as text messaging, downloading songs and games, and ___41___ the Internet. By 2010,70 million Asians are expected to be watching videos and TV programs on mobile phones. All of these activities give advertisem ___42___ options for reaching audiences. During soccer's World Cup last summer, for example, Adidas used real-time scores and games to ___43___ thousands of fans to a website set up for mobile-phone access. "Our target audience was males aged 17 to 25 ," says Marcus Spurrell, Adidas regional manager for Asia. "Their mobiles are always on, always in their pocket-you just can't ___44___. cell phones as an advertising tool. " Mobile-phone marketing has become as ___45___ a platform as TV, online or print.
    A.a(chǎn)ccessing
    B.a(chǎn)mounted
    C.a(chǎn)pproaching
    D.a(chǎn)ttract
    E.casual
    F.charactexs
    G.fresh
    H.ignore
    I.increasingly
    J.messages
    K.patiently
    L.tiny
    M.total
    N.violated
    O.vital
    第36題為( ?。?br>
    28、第37題為(  )

    29、第38題為( ?。?br>
    30、第39題為(  )

    31、第40題為(  )

    32、第41題為(  )

    33、第42題為(  )

    34、第43題為( ?。?br>
    35、第44題為( ?。?br>
    36、第45題為( ?。?br>

      2013年12月英語四級真題及答案下載(第三套)(word版)

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